At ISlide we take pride in our work, and every customer is our most important partner. Over the past 6 years, we have continuously refined The Process of helping others Stand In What You Stand For. Whether our customer is DJ Khaled, Marcus Morris, the Brandeis Judges Men’s Basketball team, or John Doe, we strive to give every single order the VIP treatment. We worked with videographer Christopher Cardoza to help us properly tell the story of The ISlide Process- enjoy!
To see just how far we've come, check out The Process and The Process: Part II videos here.
The 68th annual NBA all star game is finally so close we can taste it! It tastes like sweat, hardwood floors, and basketball-leather. We would advise against tasting it, but it’s close enough that you could if you wanted to. That aside, this year’s game is shaping up to be an interesting one to be sure. With Giannis leading the East and Lebron leading the West, this will definitely be one heck of a matchup. People have been criticizing the new draft system for the all star game, saying that fans deserved more than just 50% of the vote. But if you really think about it, did any of us really want to see older players like Dwyane Wade paired up starting against rookies like Luka Doncic? It seems like the lineups have turned out at least somewhat evenly. Now that the starting five for each team have been released, we can take a real look at some of the 1-on-1 matchups we’re going to be seeing this year.
The biggest news seems to be Giannis taking Lebron’s old captain position in the East. Some people are saying that Giannis may do better at “captaining” than Lebron did. Some are even saying that he may be ushering in a new generation of players and may have what it takes to really make this year’s NBA all star game a great show (unlike the somewhat ...tame... event that happened last year). Either way, we’ll just have to wait for Feb 17th to see how it plays out.
Last week, retired professional basketball player and 1991 NBA Slam Dunk contest champion Dee Brown came to visit us at our ISlide Headquarters in Boston. We had a lot of fun shooting around and customizing a special pair of slides for Dee. Check out the recap video below!
Custom footwear company and Shark Tank alum ISlide adds Portland Trail Blazers star Evan Turner to list of investors as company closes latest seed round
(Boston, MA) Despite walking away from a sizable investment offer from Robert Herjavec on season 8 of ABC’s hit show Shark Tank, ISlide founder, and former Reebok executive Justin Kittredge has landed himself a baller backing from NBA star Evan Turner of the Portland Trail Blazers. Turner signed on to close out the latest seed round for ISlide, the celeb-obsessed custom slide designer, marking a rare player-ownership share in the exploding athletic footwear company. According to Kittredge, the capital raised will be used to keep up with increased demand through the procurement of new equipment and inventory, launch new product lines, expand efforts in research and development, sales, marketing and more.
For Turner, becoming part of the burgeoning ISlide business was a slam-dunk. A fan of the brand since it launched in 2013, Turner has amassed a collection of custom designed ISlides of his own, and he rocks them from the locker room to the streets. “I’ve always admired the creativity and hustle of the ISlide team,” says Turner. “I love the quality of their slides and the message of self-expression behind them,” he adds.
In addition to adding “investor” to his career highlights, Turner is part of a growing tribe of ISlide loyalists. To date, the brand has attracted a number of celebrity and athlete fans, from DJ Khaled to Kim Kardashian, Rob Gronkowski, Chelsea Handler, Conor McGregor and more. “We’re beyond thrilled to welcome Evan to the ISlide family,” says Kittredge. “He is a force both on and off the court, and truly breathes life into our mantra to ‘stand in what you stand for’. Together, we’ll take ISlide to the next level.”
Check out the announcement video.
ISlides are the sought-after athletic sandal sweeping the world on the feet of such athletes and celebrities as Dwyane Wade, Justin Bieber, Ellen DeGeneres, LeBron James, Diddy, and more. Maker of DJ Khaled's famous "Bless Up" and "Another One" slide sandals, ISlide fuses fashion with athletics and has partnered with the NBA, the WWE, Def Jam Records, and a number of other teams, brands, and organizations for custom designs.
ISlide was founded in 2013 by Justin Kittredge, a 13-year footwear industry veteran and former head of Reebok Basketball, and has emerged from footwear start-up to innovative leader in the slide sandal space. ISlide is the ONLY maker of customizable high-end slides in the marketplace.
ISlide appeared on the season eight premiere of ABC’s hit show Shark Tank. Though offered a deal by Robert Herjavec, Kittredge declined. ISlide recently inked retail deals with online powerhouses Neiman Marcus, LIDS, Fanatics and Urban Outfitters.